- Format
- Project snapshot
HubSpot sales architecture for a growing broadband platform
How Second Mile structured HubSpot CRM, Sales Hub, pipeline management, reporting, training, and adoption for Atlas Digital Group.
- Client
- Atlas Digital Group
- Industry
- Telecom software
- Updated
Conceptual architecture illustration prepared for this project summary, not a screenshot of the delivered system.
Second Mile worked with Atlas Digital Group to build a more consistent sales operating system in HubSpot. Atlas provides digital commerce technology for broadband operators, so the engagement had to support a growing sales team and a technical product environment.
What the engagement covered
- discovery with sales leaders and key stakeholders
- an audit of the existing sales process, documentation, and technology stack
- HubSpot CRM and Sales Hub architecture
- standardized data structure, deal stages, and pipeline management
- automation and reporting for sales activity and revenue visibility
- implementation, documentation, training, and team adoption
The result was a shared HubSpot foundation designed to make opportunities easier to manage and operating signals easier for sales leadership to read.
Client perspective
“The Second Mile team is knowledgeable, easy to work with, and delivers tremendous value. There are no real downsides - the team executes, is accessible, and goes the extra mile to ensure any questions are addressed.”
Atlas Digital Group
Project website
Working through a related operating problem? Talk through the architecture.