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Adweek is, without a doubt, the marketing and advertising industry's premier publication.
So, you can only imagine how it felt to be featured amongst its digital pages so to say. Our CEO and Co-founder chatted with Adweek writer Kyle O'Brien to talk about our shift to the four day workweek.
It's been a work-altering and life-changing shift for us. When people scratch their heads trying to figure out how we pull it off she uses a packing analogy, one that was featured in the Adweek article.
Essentially, if you have 2 weeks to pack for a trip you might slowly chip away over the course of those couple of weeks to pack. If you find out you need to pack in 2 days though?
Well, you'd be surprised that you can pack for the same trip in a fraction of the time.
Essentially, the task fills the time.
We don't want to spoil the article for you though. Head over to the Adweek to see how Second Mile and others are making the shift to a four-day workweek.